Key tasks

• Develop and roll-out Crowd’s client social media strategy
• Work on social channels communications calendar & plan for each account/channel, prioritising activity and driving engagement throughout the year
• Work closely with the Strategy Director and Social Media Manager to co-ordinate best practices in social media and engagement channels
• Define a yearly engagement plan with measurable objectives
• Liaise with social media teams in different regions
• Identify opportunities and stories that will help our clients breakthrough in their category and beyond, driving engagement and positive brand perception
• Proactively widen the engagement ecosystem to help impact brand sentiment/reach/perception
• Accurately engaging with social media queries or comments across multiple platforms (Facebook, Twitter, Instagram, LinkedIn) in line with brand tone and guidelines
• Scheduling social media posts accurately and timeously in line with the content calendar
• Building content calendars in line with social media best practices
• Own KPIs and analytics and reporting of channels managed
• Support the paid media team with content and asset input
• Staying on top of trends, tools & applications

Key Skills

• 1+ year’s experience in a social media/ digital marketing role
• Experience and/or knowledge of third-party community sites and social networks such as LinkedIn, Twitter, Facebook, Instagram, and others
• A passion for creating content for brands on social media channels
• The ability to work in a fast-paced environment
• Have a willingness to learn and progress